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Latest Blog Posts
- Three Powerful Ways to Get Attention
- There Is No Such Thing As A "Marketing Funnel"
- Never Give Up
- 5 Tips to Create Freebies that Rock
- Actual is the New Virtual
- Making Marketing Writing Easier
- The Path to Marketing Mastery
- How to Create a Video, The Easy Way!
- How to Get Amazing Testimonials that Speed Up Your Sales Cycle
- Shopping For Marketing Help?
Latest Blog Comments
- Three Powerful Ways to Get Att...Another fantastic article Robert. Your tips are so insightful. I find speaking and writing to be two of the most effective ways of getting visibility.... read more
By Duncan Brodie - Thanks Robert. This was a very helpful article. I have been making it a weekly ritual now, to read your blogs, as I work through the Fast Track progra... read more
By Nancy Francisco - I am trying a questionnaire and personalised report approach to a freebie. Showing your expertise via the personalised report, delivering value and ad... read more
By Robert Wilson - Strange how the sales funnel persists. It even gets adapted to the say an hour glass to incorporate what happens after you have a customer. The sieve ... read more
By Robert Wilson - And if you do the first two really well, the third one will be easy. When you find the exact person who has the problems you can solve and you delinea... read more
By David Frey - Kaya, this is a super post. I waited for years to write a free report that now brings me tons of leads. I got the idea for it from questions that I se... read more
By MaAnna - Matt- I agree with Robert. The best freebie is one that is not a big expense for you to create and give away. The biggest expense with the CD idea wou... read more
By kaya singer - Hi Matt, I think a physical produce like a CD would get more response, which is the upside. But the downside is the expense and the chance that your l... read more
By Robert Middleton - Interesting post Robert. I have been testing giving away something physical such as a CD or a real book rather than just an ebook. What do you think a... read more
By Matt Eve - I find it a lot faster to get business in person than online. For this reason I spend more time attending live events and giving presentations. Althou... read more
By Judy Murdoch
Monday, 26 December 2011 01:30