Our clients and customers include those focused on making a contribution:

Consultants
Coaches
Trainers
Speakers
Therapists
Writers

Also...

Accountants
Financial Planners
Attorneys
Architects
Engineers
Designers

...and virtually any other professional service business owner committed to making a difference.

 
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Subscribe to the More Clients Free eZine and get the Free Report: "The Contribution Factor"


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Service Professionals: Master "The Contribution Factor" and attract all the clients you need.

With better marketing you can make your contribution real


Free Report:
The Contribution Factor: The key to growing your business with less struggle and effort.

You went into business to make a contribution - to your clients and to the world. By growing your business and attracting more clients, you'll make the difference you've always wanted to make. Marketing that follows certain principles makes this possible.

This Free Report reveals a little-known approach for marketing your professional services with integrity and without hype. We call it "The Contribution Factor." You'll discover how contribution can be the foundation to all your marketing and bring you all the clients you'll ever need.

If you want to attract more clients so you can make a bigger contribution, fill out the simple form below and get your free how-to report now.

BONUS REPORT! - "Overcoming Under-Earning and the Fear of Rejection." When you get your report, the Contribution Factor, you'll also receive an additional report on how to overcome under-earning and the fear of rejection, both common issues for self-employed professionals.


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Your E-mail


Important:
We respect your privacy. Your email address remains confidential and is never sold or rented to another party.



Hi, I'm Robert Middleton, the owner of Action Plan Marketing. Since 1984 I've helped thousands of professional service businesses attract more clients.

As a service professional, you have a lot to contribute - to your clients and to the world. But marketing ineffectiveness holds you back. Many who could benefit from your services don't know what you do, how you're unique and the difference you could make.

What if you could be a better marketer of your services and attract more of the right clients? Not only would you make a bigger contribution, you'd make more money and experience less struggle and stress. And, yes, you can market your services with integrity. No hype is required.

If you're not getting optimal results from marketing, you're not alone. Self-employed professionals and professional service businesses want to make a contribution, but get bogged down with marketing because they don't understand the principles of marketing based on making a contribution.

The Contribution Factor is missed by so many business owners because they feel they need to "get something" from potential clients (new business and money). Marketing is often seen as demeaning and is therefore avoided or done halfheartedly. When business owners learn and practice The Contribution Factor everything changes and marketing becomes fun and exciting as well as much more effective.

Are you someone we can help attract more clients? Click here to learn more about the people we serve.

Or read some of the case studies of our clients who used this approach to successfully build their businesses.


Quick orientation to the Action Plan Marketing Website

The quick orientation below will let you know how to navigate and use this site. This site has resources, products and program for Independent Professionals who are looking for direction and assistance with their marketing.

The site has five main sections:

The Home Section (where you are now) gives information about Action Plan Marketing, such as Who We Work With, Case Studies, Contact Information, etc. See the navigation at the top left of the page. You can always return to the home section by using the home button at the top right of every page.

Marketing Free Stuff (purple tab at the top) has all kinds of free resources, such as the free report, "The Contribution Factor: The key to growing your business with less struggle and effort." There's also a Marketing Scorecard, some articles, blog, etc.

Marketing Products and Programs (green tab at the top) includes all our main products and programs such as the Action Plan Markeitng Club, The InfoGuru Marketing Manual, the Web site ToolKit and all our Audio Programs.

Marketing Coaches, etc (blue tab at the top) includes a list of our Marketing Caoches plus info on our Affiliate Program, Speaking Engagments and Partenr Products.

The Mastery Track Section (red tab at top) contains our advanced programs, the Marketing Mastery Workshop and the Certification Program. This is for people who have already achieved substantial results with their marketing.

Action Plan Marketing has been in business since 1984 and on the web since 1996. With our marketing products and programs, you'll go from someone who is frustrated with marketing, to someone who attracts clients consistently. We are a real business, that is you can reach us by phone and email, and we are not some fly-by night Internet marketing outfit. Enjoy browsing the site, and if you have any questions, please let me know.

Robert Middleton - Action Plan Marketing

Owner, Action Plan Marketing

Web Site

Here are a few people we've helped successfully grow their businesses:

"I had worked on marketing for years, with okay success. But when I came across your materials, and applied them to my business, I never knew it could be so easy, straightforward, and honest. My business has doubled in the past year, and instead of chasing clients, they now come to me basically ready to buy - thanks to the structures you helped me put in place. Thank you!"
- Mark Silver, The Heart of Business

"When I enrolled in Robert's Marketing Action Group course I was excited and skeptical at the same time. I didn't doubt the information or Robert's ability to teach it, I doubted whether I, a self-confessed book worm, introvert and recovering perfectionist, would actually DO the stuff Robert suggested. I went in with no website, no marketing material, and almost no clients. I now have a website, impressive marketing materials, confidence to speak about my business and most importantly, paying clients!! And I'm having a ball! Thank you, Robert."
- Jenny Mallos - Total Transformation Life Coaching, Sydney Australia

"I already had an excellent marketing reputation when I enrolled in Robert Middleton's Marketing Action Group. My question was, "How do I take my company to a higher level?"  Through this class I redefined some of our key services based on really understanding what's important to our customers. Profits on some engagements have grown by 15 or more times and require little extra work on our part. Using Robert's marketing plan blueprints also makes all of our marketing easier, faster, and more effective."
- Phil Hamilton CPA, President, Hamilton Business Group, Inc., Austin, TX.





action plan marketing - 831-338-7790 - contact by email
210 Riverside Drive, Boulder Creek, California 95006

The material on this web site is copyright ©1997-2008 by Robert Middleton and Action Plan Marketing. All rights reserved. If you copy material from this web site, our reports, articles or InfoGuru Marketing Manual for use in any printed or electronic media please ask permission first by email.