How
to Make Your Writing Easier, Faster and Better.
Robert
Middleton interviews Daphne Gray-Grant
Writing
is the master skill of marketing. How can it be
faster and easier?
If
you want to attract more clients, you need to
market your services. And if you're going to
market your services you need to know how to write.
But
for most Independent Professionals, writing is a
struggle, something to avoid, and something you
never feel you do as well as you could.
But
it doesn't need to be like that.
Writing
can be a process that you not only do well but
faster and easier. All you need is to
understand the underlying principles of successful
writing and a few little-known strategies and
techniques. It doesn't need to be so hard, so
time-consuming, so frustrating.
If
you think you're a bad writer or if it's difficult
for you, you're not alone. This is one of the
top three most important and yet, most avoided
marketing activities. The others are speaking and
networking.
But
writing is the skill that can give you the most
leverage.
I've
often said that "writing is like pumping iron for
marketing." That is, the more you write, the
more you build your marketing muscles. All
successful marketers of professional services have
worked at developing their writing skills and write
frequently.
Once
writing comes easy to you, you can develop
materials, web pages, articles, letters,
emails, email newsletters, scripts, speeches, even
e-books and books. And writing is the way you can
offer true value to the world. Writing is the
process of getting all those ideas out of your head
and into the heads of others.
This
Expert Interview is with Daphne Gray-Grant, "The
Publication Coach." Daphne started her career
in the newspaper business but discovered after she
left the business (much to her surprise) that she
really wasn't a very good writer. So she put all
her attention on energy into how to write better
and faster. She studied every book on writing that
she could find and distilled her findings down to a
powerful 8 1/2 step system. Soon she was
successfully coaching others in being better
writers.
This
Program is for you if:
•
You need to write for your business but keep
getting bogged down.
•
You don't know what to write and where to
start.
•
You take way too long to write anything and
often don't complete what you start.
•
You feel very self-conscious about your writing
and hold back from publishing anything.
•
You write pretty well but the process is
agonizing.
•
You are ready to make your writing not only
better but faster and easier.
What
the Program covers:
Let
me give you more details on what I cover with
Daphne Gray-Grant in the audio program: We
address the following topics and more
on
"How to Make Your Writing Easier, Faster, and
Better."
1.
The
importance of writing and why it's so
hard
•
Why people have difficulty writing.
•
Why academic writing doesn't prepare you for
business.
•
Why your expectations about writing are
unrealistic.
•
How fear of rejections stops you from
writing.
2.
Planning
each writing project
•
Mind mapping your writing plan and using
mind-mapping software
•
How to find topics for your writing.
• Creating
a writing plan and profiling your
reader.
•
How to make the reader real to
you.
•
Knowing what you can accomplish with a specific
number of words.
•
Spinning many articles off of one
idea.
•
How to research before you write (including how
to interview).
3.
How
to get your writing started and
flowing
•
Developing a "lede" or opening for your writing
that grabs the reader's attention.
•
How to "stay out of your own way" once you start
writing.
•
What to do once you have a decent first
draft.
•
Things you can do to stimulate ideas during the
writing process.
•
How to make sure your readers stay engaged with
what you've written.
4.
Revising
and editing what you've written
•
How to use transitional devices to keep your
reader reading.
•
Catching major (and minor) grammatical mistakes.
•
Making your writing tighter and more
interesting.
•
How to notice and eliminate the passive voice in
your writing.
•
Other tips to improve you writing skills.
In
this program Daphne outlines the step-by-step
writing strategies and techniques that will make
your writing, easier, faster and better. It
took me a very long time to learn how to write the
way Daphne teaches. But you don't have to. The
expert interview will give you all you need to know
to get past the frustration and avoidance of
writing.
The
audio interview comes with a written
transcript
We
don't charge extra for transcripts. You get A
complete 46-page written transcript of the program
in pdf format.You'll be able to review all
the information covered anytime you want. It covers
all the points above and more.
As
with all my interviews, Daphne and I go into great
detail. We really get into the nitty gritty
details of what it takes to write easier, faster
and better. And you'll be able to apply these ideas
immediately to the very next writing project you
have, whether it be an article, web page or email
newsletter.
Ordering
Details for this Audio Program
This
is what you get when you order this
program:
1.
The Online Audio (mp3 format) that you
can listen to on your computer or download. (It
will be sent to you by email immediately)
2.
A complete 46-page transcriptionof
the program in pdf format that you can refer
to over and over again.
4.
A 100% money back guarantee of
satisfaction.
All
this for only $29
Order
How to Make Your Writing Easier, Faster, and Better
now.
If
you think this program is what you're looking for,
I invite you to order online. Here are the
details:
Please
Note: If
you are a member of my Action Plan Marketing
Club, this audio program is included in your
club membership. If you join the club you'll get
this program plus much, much more. Go
here to learn more about the
Club.
Yes
Robert, count me in. I want to get
"How
to Make Your Writing Easier, Faster, and
Better."
Online
Mp3 Audio + Transcription is
$29.
To
order, click on the link below. You
will be taken to a shopping cart checkout.
Just click on "checkout" and you will be
taken to the order payment page. Once you
order, you'll be taken to a confirmation
page where you can get the audio interview
and your bonus interview
immediately.
