The Web Site ToolKit



Samples of web sites that followed the Web Site ToolKit

Since the Web Site ToolKit was launched, we have had hundreds of people use it to create successful web pages. I've listed web sites below that have adhered to the following guidelines:

Design - This is the very first thing you notice on a web site. The design either draws you in or pushes you away. Design doesn't have to be fancy to be effective but it needs to be well balanced, interesting, create and effectively frame for the web site content. Great content with a poor design won't get you far because people will be literally pushed away and won't read what's on the page.

Navigation - These are the different areas of your web site. Since the Web Site ToolKit prescribed certain sections for a professional service business site, I was looking at how well web sites adhered to this. Most did very well in this area. Some did variations or added a section or two.

Content - This is the actual information under each of the navigation sections. Again, a good portion of the contestants did very well in this area. I looked at each section for how well everyone made the case for their professional services. It was clear that most had followed the ToolKit well and had communicated quite effectively about the advantages of their services.

Formatting - This often disregarded area is how the actual text is formatted on the page. Like good design, good formatting makes the difference between high readership and low readership. I looked for things like type face, type size, type color, type contrast with background, bolding and other formatting. Usually simpler is better and those with good clean text with subtle emphasis to make ideas pop out worked the best.

First, some of the best:

Melissa Bates - Certain Change - United Kingdom
This is a well-crafted site with lots of well-written, easy-to-read content. This site is very easy to get into and navigate. This is truly a model of an exceptional professional services web site.

Carolyn Morgan - Carolyn Morgan Design - Australia
Carolyn may have had an advantage in that she's a designer. The color, clean design, flawless navigation and in-depth content makes this a winner. It certainly is better than most design sites I've seen because it actually says something!

Pamela Slim - Ganas Consulting - United States
Pamela's use of unique graphics and design, a clear layout, easy navigation and in-depth content puts this web site ahead of most.

Lisa Edwards - Bloom Where You are Planted - United States
Lisa's site has it all - good clean design and graphics. Excellent content that's easy to read and simple, intuitive navigation.

Shelley Simon - Beyond Practice Management - United States
Shelly's site has been very successful in attracting new clients and helping her close new business. This is an excellent site in every way.

Other sites that are very good:

Bruce Peebles - Peebles Photography

Michele Dortch - The Integrated Mother

Beth Sperber Richie - Mosaic Life

Georgia Patrick - The Communicators

Konrad Knell - Blue Summit

Lizzie Edwards - Babet Style

Stacey Zawel - Redirecting Children's Behavior

Jacob Gray - Balance Ventures

Sarah Dixon - Move Forwards

Michelle Segar - Essential Steps

Susan Parker - Clear Thinking Communications

Sandi Gordon - I Coach Attorneys

Roseanne Bane - Imagination Ink

Rogene Baxter - Bridgewater Group

Bob Hodder - Bob Hodder Copywriter

Linda Kaun - Linda Kaun Copywriting

Sandy Anderson - Sonora Design Solutions

Philippa Kennealy - The Entrepreneurial MD

Judith Waller - Soul Builder

John F. Sipp - Health Insurance Specialists

Laura Armstrong - Diversified Career Services

Norman Kraft - Zen Writes

Nina Menezes - Interdream Design

Silvio Bianculli - Worksite Health and Wellness

Philip Cohen - Broad Reach Benefits

Barbara Earl - BETS Business Consulting

Mary Corrigan - Tracking the Wisdom

Nicolette Beard - Searchlight Marketing

Lin Mateka - Small Business Accounting

James McCarthy - Advantage Consulting

Gerrit Cloete - Productivity Pit Stop

Victor Berliant - Tuition Funding Solutions

Lyle Parkyn - ProSoft Solutions

Fred Thompson - Frederick A. Thompson, CPA

Linda Tarr - Student Mindset

Ed Mascari - Ed Mascari Piano Studio

Sid Kemp - Quality Technology and Instruction

Louis Genovese - Smudged Graphics

Elizabeth Dickenson - Things Done Creative Services

Frances Strassman - More Than Order

Keith Holzman - Holzman Solutions

Sara Holtz - Client Focus

Larry Ferguson - Compass Consulting Group

Ted Prodromou - Valiss Internet Solutions

Monica Premo - Practially Perfect Biz

Marcia Dorfman - One on One Coach

Kathleen Frisch - My Breast Cancer Coach

Walt Laurel - Laurel Consulting Group

Susan Henderson - Susan Henderson Coaching

Larry Guillot - Quake Prepare

Drew Laughlin - Achieve International

I hope taking a look at all these web sites will inspire you to use the Web Site ToolKit to create your own web site. It's a very small investment relative to the difference a quality web site will make to your business.

Click here to learn more about or to order the Web Site ToolKit.

Or order directly from this link: Web Site ToolKit

All the best,

Robert Middleton


action plan marketing - 831-338-7790 - contact by email
210 Riverside Drive, Boulder Creek, California 95006

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